Subject exemption and year entry

BA (Hons) Hospitality, Tourism and Event Management

 

 

Entry Route

Mode of study

Graduation Requirements

Year 1 Entry

Full-time ( 3  years)

Students are required to normally enrol and follow the modules in the programme until the completion of the award.

Part-time (4   years)

Year 2-3 Entry

Top-up (8 months ~ 12 months) for both Full-time/Part-time mode

 

 

 

Module Titles

Assessment

Year 1

1.

Business Environment

Assignment Base

2.

Economics

3.

Business Communication Skills

4.

Data Analytics & Understanding ‘Big Data’

5.

Marketing Essentials

6.

Creating Events

Year 2

7.

Managing Sustainable Planning and Development for Hospitality

Assignment Base

8.

Visitor Attraction Management

9.

Work Based Project#

10.       

Engaging Leading People*

11.       

HRM for Business*

12.       

Customer Service Excellence*

13.       

Competitive Intelligence Research*

Year 3

14.       

Strategic Thinking

Assignment Base

15.       

Food & Drink Tourism

16.       

Contemporary Issues in Hospitality Management

17.       

Strategic Marketing

18.       

Dissertation

　

Total:

360 Credits

 

# Pre-selected optional module for the Hong Kong course.

* Students of the Hong Kong course are required to select two out of the four optional modules.

 

 

Note(s)

CEF Course Code: 43Z133879

This course has been included in the list of reimbursable courses under Continuing Education Fund.

Two Year 3 modules of this course have been included in the list of reimbursable courses under Continuing Education Fund.

The mother course (BA (Hons) Hospitality, Tourism and Event Management) of this module is recognised under the Qualifications Framework (QF Level 5).